Are Splash Pages Really the Devil?

June 25th, 2007 in Design Inspiration

by: Matthew Griffin

Well, one look at my home page (Liquid Design Media) and you probably already know how I feel about the question. But the issue is much more complex than that. The new web 2.0 generation of designers has told us to reject the splash page as an unnecessary barrier between the visitor and the information they want to see. I would agree with that assertion in most cases and, in fact, I very rarely use splash pages.

However, there are some instances where I would highly recommend a splash page. Generally, the higher the art factor in the content of the site, the more appropriate a splash page is. I the case my web site, though, I feel like the splash page helps direct visitors more effectively to the content they are looking for. The point is that you shouldn’t let the latest trends dictate the direction you take on a site. Do what works best.

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